Sharing. Giving. Attractive In Marketing.
Sharing and Giving IS Caring! I attended an interesting talk on “The Socially Savvy Organization” organized by the Direct Marketing Association of Singapore (DMAS) on 30 Jun 2016. Former CEO of Vocanic, Ian McKee, shared about the power of relationships and permissions-based postures in marketing. The point that social media is for sharing, not selling, […]
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